Michael Gerber, author of the E Myth Mastery, states the secret to entrepreneurial success lies in our ability to work on our business, not in it.
Working on your business means taking time away from the day-to-day routine of serving clients, meeting deadlines and responding to urgent tasks to give meaningful consideration to what your vision for your practice is and what your plan is to close the gap between where you are and where you want to be. This is when you concentrate on the "proactive" work that allows you to build the kind of business that gets you excited and meets your goals, interests and values. It includes having a vision of what you want your business to look like and a plan that will provide your business with focus and direction.
Find the time to focus on those activities that will bring the greatest return to your practice. Stop doing “everything” and being “all things to all people” and start doing the few activities on a consistent basis that will help you create the practice you want. You'll find yourself renewed, excited and more successful than you could have imagined.
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